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Yes, it is correct to write “Dear Sirs” when you are sending email to many, while writing a professional email. “Dear Sir” used to be the standard. That’s the most common non-specific salutation. If there’s going to be more than one person reading a letter at any given time, use a plural salutation.
Address the letter to ‘Head of Customer Service’ at the company address, then use ‘Dear Sir’. ‘Dear Sir’ is technically the correct form when you do not know the name of the person, but many people prefer ‘Dear Sir or Madam’.
“Dear Sir or Madam” is a formal way to address a letter to a specific person whose name, title, or gender is unknown. There are certain situations when this letter salutation can be used, but it’s best to avoid it as it comes off as old-timey, impersonal, and lazy.
When in doubt, “Dear” is always safe, and it should be the default greeting for any first correspondence. For Ramsey, the most important point is to use some form of salutation. Otherwise, e-mail is too cold and impersonal. “It’s one of the ways you can warm up e-mail,” she says.
It’s always safe to begin your salutation with the word “dear” in a business letter. One exception is when you use the general salutation “To Whom It May Concern,” but more on that in a moment.
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